Copywriter, storyteller, dreamer, obsessed with the soul of a brand
MEET AIMEE
"A good brand should feel like a place that not only tells a story but welcomes you back often."
Always the dreamer—Aimee is forever imagining what a brand could become and shaping stories that land with heart. The narrative-crafter and client cheerleader, she brings joy, curiosity, and a steady spark of possibility to every project. A designer of all things curated, experiential, and garden—she moves through a world where words, spaces, and brands are living systems: intentional, expressive, and always evolving. Always optimistic, she thinks in grand ideas, finds meaning in every detail, and believes every brand holds a story worth telling. Above all, she helps others see the beauty in their mission and brings it to life with clarity, warmth, and always a touch of magic.
the founders
Strategist, builder, behind-the-scenes, obsessed with making things work.
MEET YVETTE
Yvette is the no-nonsense creative at A Storied Way — the one who quietly figures out how to make the dreamiest ideas actually happen. She loves the discovery phase, problem-solving, and those late-night moments when everything finally clicks. Resourceful with tech and logistics, she’s all about the small details that make people feel important. Behind the scenes is where she shines — organized, steady, and happiest with her head down making things work. Grounded and supportive, Yvette brings the kind of energy that turns big visions into something real. And give her a good brainstorming session? She’s all in.
"I love the moment when the pieces finally click—when a big vision becomes something you can actually hold."
THE SHORT STORY
Big Ideas + How-To's
The Dreamer + The Doer
Creative Counterpoints
Late Nights
Early Mornings
Coffee + Tea
HOT YOGA
Exquisite Type Pairings
Manual vs. Story
Gluten Free
Out East
Parallel Plotlines
